- No false medical claims: we will not publish any content with false medical claims, according to the FDA’s vews on medical claims. Any content that makes claims of CBD directly benefitting a condition with a medical diagnosis will be rejected. Our editorial team will work with your team to make sure all content is compliant.
- Formatting recommendations:
- Word count: minimum of 300 words
- Avoid long sentences: try to keep sentences under 20 words, whenever possible.
- Structured content: include an intro, a body, and a conclusion.
- Use paragraphs and headings: each paragraph should have its own idea or subject, with a heading above the paragraph. Avoid large blocks of copy with more than 2 paragraphs between headings.
- Natural writing: avoid keyword stuffing, and write for human consumption.
- Add images and videos: include images or videos with your content.